Florida Civics EOC Practice Test

Who endorses a product or person in a testimonial?

1. An ordinary citizen

2. A famous figure

3. A non-profit organization

4. A government official

The correct answer is: A famous figure

Testimonials are usually given to praise a product or person and can be used as a marketing tool. In most cases, famous figures are chosen because their endorsement could significantly influence the public's perception and interest in the product or person. Ordinary citizens may be used in testimonial advertising but will not have the same impact as a well-known or credible figure. Non-profit organizations and government officials may also endorse products or people, but their endorsements are not typically considered as credible or desirable as those from famous figures. Therefore, B is the correct answer as they are the most commonly used endorser in a testimonial.